CEO Playbook

Artificial IntelligenceCase StudiesCEO PlaybookHI + AI = ECI

Haunted by Disruption: Microsoft’s AI Bet and the Ghost of DEC

In this article I review the motivation and reasonable fear of Microsofts CEO Satya Nadella to be out innovated into irrelevance by the fourth platform – Artificial Intelligence – and the billions of dollars Microsoft is investing to stay at the helm of this movement. The article includes business lessons that other leaders can learn from to stay ahead in this AI platform revolution.

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AI StrategyCEO Playbook

The AI Ready Leader New Book Redefines the Human + AI Equation with Elevated Collaborative Intelligence™

By Carsten Krause – September 15, 2025 Executives love to talk about transformation. They hire consultants, throw millions at AI pilots, and plaster “innovation” across PowerPoint decks. Yet most organizations are still idling in what I call the AI Pilot Graveyard—dozens of experiments, very few results. That’s why I wrote The – See more –

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AI StrategyCase StudiesCEO PlaybookHI + AI = ECI

From AI Pilots to Enterprise Value: A CDO’s Playbook

In the quest for enterprise AI success, mere pilot projects won’t suffice; only those that drive tangible business transformation matter. Embracing Elevated Collaborative Intelligence™ (HI + AI = ECI™) is crucial, merging human leadership with AI to create scalable solutions. Stop measuring outputs—focus on meaningful outcomes to ensure your AI initiatives truly thrive.

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AI Architecture FrameworksCase StudiesCEO PlaybookHI + AI = ECI

The Executive AI Skills Gap: What You’re Missing in 2025

In 2025, executives must embrace AI leadership or risk becoming obsolete. A McKinsey report reveals only 22% of leaders are confident in managing AI transformations despite increasing investments. The Elevated Collaborative Intelligence (ECI) framework can guide this transition. Companies like Duolingo exemplify successful AI integration, balancing innovation with human expertise.

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Case StudiesCEO PlaybookDigital Strategy

Observability for Business Resilience: Transforming Insights into Action

The article discusses how Observability enhances business resilience by improving downtime management. It highlights case studies from Progressive Insurance, Heineken, and Singapore Airlines, demonstrating that real-time data insures proactive issue resolution, minimizes revenue loss, and enhances customer satisfaction. Observability is emphasized as a strategic advantage in competitive digital markets.

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Case StudiesCEO PlaybookChange ManagementCulture

Nike’s Brutal Leadership Lesson: A Case Study on John Donahue’s Exit and the Revival Plan with Elliott Hill

John Donahue’s tenure as CEO of Nike focused on digital innovation and Direct-to-Consumer sales, resulting in a notable rise in digital revenue. However, his strategies led to lost connections with athletes and retailers, drawing criticism. With Elliott Hill’s return, Nike aims to balance digital advancements with its cultural roots, rekindling core relationships.

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CEO PlaybookDigitalLeadership Lessons

Is Your Boss a Sith or a Jedi? Navigating Organizational Dynamics with Star Wars Wisdom

Is your boss a Sith or Jedi Leader? While it may seem humorous on the surface, this analogy can provide deep insights into leadership styles and how to thrive under each. The Star Wars saga offers insights into leadership styles for corporate environments. Sith leaders prioritize command, control, and tradition, akin to figures like Steve Jobs and Elon Musk. Jedi leaders emphasize ethical behavior, inspiration, and innovation, akin to Mahatma Gandhi and Nelson Mandela. Understanding and adapting to these styles can enhance workplace effectiveness and satisfaction. Explore how to survive and thrive in both environments – sometimes even combining these skills. May the Force be With You!

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Case StudiesCEO PlaybookInnovation

Constellation Brands: Leveraging Technology, Data, and AI for Excellence

Constellation Brands, founded in 1945 by Marvin Sands, has evolved into a global powerhouse in the beverage industry, owning renowned brands like Corona, Robert Mondavi, and SVEDKA Vodka. The company’s success stems from its diverse portfolio and adept use of technology, data, and AI to maintain its competitive edge, optimize supply chains, and enhance consumer experience, including through online sales platforms like Drizly.

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CEO PlaybookChange ManagementDigital

CEO Playbook: Strategically Transitioning Power

Leadership transitions are pivotal in business and politics. Strategic planning, transparent communication, and empowering emerging leaders are crucial. Case studies from Microsoft, IBM, Apple, and Nelson Mandela’s transition highlight the importance of succession planning. Balancing tradition and innovation, preserving core values, and leveraging technology are key for seamless transitions. Strengthening institutions and engaging stakeholders ensure stability and democratic principles.

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