Monday, December 4, 2023
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Data Management Platform

Artificial IntelligenceAutonomous VehiclesData Management PlatformIoTTechnologyVehicles and transportation

The Future of Mobility: Navigating the Era of Connected Experiences

Carsten Krause 0 Comments ,  28 min read

As the era of connected experiences gains momentum, the role of Chief Data Officers (CDOs), along with CIOs and CTOs, has never been more pivotal. The opportunities are vast—ranging from enhancing customer experiences and driving operational efficiencies to creating entirely new business models. However, these benefits don’t come without their set of intricate challenges, including cybersecurity risks, data privacy issues, interoperability concerns, and the complexities of scaling systems.

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Data Management PlatformDigital Architecture

Fueling Success through the Modern Data Platform: A Cloud-Based Data Lake House

Carsten Krause 0 Comments ,  ,  11 min read

In the modern digital age, leveraging data effectively is not just a competitive advantage—it’s a necessity. With increasing volumes of data generated every second, businesses need robust, efficient, and adaptable systems to manage and utilize this information effectively.

The modern data lake house platform offers the solution. With its flexibility, governance features, and democratization of data, it can transform the way businesses operate, driving innovation and growth.

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Artificial IntelligenceData Management PlatformDigitalDigital Experience PlatformDigital StrategyDigital TransformationMarketing

Digital Marketing Domination: 2023’s Must-Have Tools & Winning Strategies

Carsten Krause 0 Comments ,  ,  4 min read

2023: Essential Marketing Tools & Strategies for Digital Success

As digital marketers, we need to stay ahead of the curve! Here’s a quick guide to essential tools and strategies that can take your marketing game to the next level Key Strategies for a Winning Digital Experience Platform are highlighted in this article.

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Microsoft Intelligent Retail
Microsoft Intelligent Retail
Customer ExperienceCustomer Journey MappingData Management PlatformDigitalDigital ArchitectureDigital StrategyEditor's PickRetailTechnologyTrending

The Smart Retail Store of the Future

Carsten Krause 1 Comment ,  ,  ,  ,  ,  9 min read

Welcome to the future of retail! Smart stores are no longer a concept of the distant future; they are already here, and they are revolutionizing the way we shop. With the latest advancements in technology, retail stores are becoming smarter, more efficient, and more personalized than ever before. From augmented – See more –

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Customer ExperienceCustomer Journey MappingData Management PlatformDigitalDigital ArchitectureDigital StrategyDigital Trends

AI: The Make or Break Factor for Business Growth in 2023

Carsten Krause 2 Comments 7 min read

Artificial Intelligence (AI) is no longer a buzzword reserved for tech enthusiasts and sci-fi enthusiasts. It’s becoming a vital component of business operations, and those who don’t embrace it risk being left behind. AI has the potential to accelerate a company’s growth, improve customer experience, and streamline supply chain management. On the flip side, businesses that fail to integrate AI into their operations run the risk of being outperformed by competitors and losing their market share.

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Digital Experience Platforms
Digital Experience Platforms CDOTIMES.com
Customer Journey MappingData Management PlatformDigitalDigital ArchitectureDigital TrendsEditor's PickTechnologyTrending

Increase Customer Satisfaction with a Digital Customer Experience Platform

Carsten Krause 2 Comments ,  ,  ,  ,  ,  ,  ,  ,  ,  5 min read

In today’s digital age, businesses face an unprecedented challenge of providing personalized experiences to their customers across multiple channels. Customer 360 insights, Data Management Platforms (DMPs) and Digital Experience Platforms (DXPs) have emerged as powerful tools to help businesses address this challenge. By aggregating customer data from various sources, DMPs enable businesses to gain a comprehensive view of their customers’ behavior, preferences, and needs.

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Customer Journey MappingData Management Platformdata strategyDigitalDigital ArchitectureDigital TrendsEditor's PickFeaturedTechnologyTrending

Digital and Physical Customer Journey Optimization

Carsten Krause 0 Comments ,  ,  ,  ,  ,  ,  ,  ,  ,  6 min read

It is 2023 and we have been talking about digital business models for a while now, but existing infrastructure setup and architecture approaches don’t live up to the service expectations of customer 2.0.

New tools, approaches and integration strategies are of the essence.

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