Treat Nonprofits as Strategic Partners, Not Just Philanthropic Recipients – Harvard Business Review
Most for-profit companies still confine nonprofit relationships to corporate philanthropy. Donations flow through foundations, annual reports highlight community contributions, and nonprofit engagement is framed as evidence of corporate responsibility. Even firms that think more deliberately about nonprofit partnerships often anchor those relationships in corporate social responsibility frameworks. But this reflects a narrow view of what nonprofits can contribute to competitive advantage.
Harvard Business Publishing:
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