product management

Digital DNALeadership Lessons

Managing Deliverables as Products vs Projects: A Paradigm Shift for Digital Transformation with a Focus on Prioritization Techniques

Carsten Krause 0 Comments ,  ,  24 min read

The shift from managing deliverables as projects to products isn’t just a change in terminology; it’s a change in mindset, methodology, and ultimately, in business culture. The project approach, while tried and true, may not meet the demands of the dynamic, fast-paced digital landscape. On the other hand, a product-based approach aligns more closely with the core tenets of digital transformation—agility, customer focus, and long-term value creation.

Read More
Change ManagementCultureDigital TransformationOrganizational Strategy

How Agile Delivery Methods are Shaping the Future of Organizational Management

Carsten Krause 0 Comments ,  ,  11 min read

Agile transformative methods that can significantly enhance the efficiency, flexibility, and customer-orientation of project management in organizations. Transitioning to these methods requires understanding, preparation, and a shift in mindset, but the results are well worth the effort.

Read More
Innovation techniques Innovation techniques
Customer ExperienceCustomer Journey MappingDigitalDigital StrategyDigital Transformation

Embracing Digital Innovation: Lessons in Product Development and Transformation

Carsten Krause 1 Comment ,  ,  6 min read

🚀🌐Embracing Digital Innovation: Lessons in Product Development and Transformation🌐🚀Are you ready to transform your organization and accelerate innovation? Dive into our latest article to uncover real-world lessons, the shift from project to product-based approaches, and the strategies that have helped companies meet customer needs more effectively.🔑 Key takeaways: Foster a culture of experimentation. – – Align innovation with business objectives.
– Collaborate across departments.
– Utilize Lean Startup,
– Design Thinking,
– Customer Journey Mapping and –
– Beta Testing to gather early customer feedback.

Read More