Case Study: How Republican Digital Strategy and Influencers Outperformed Democratic Traditional Campaigning: Lessons for Businesses
The analysis of the 2024 U.S. presidential campaigns highlights the disparity between Donald Trump’s innovative, tech-driven approach and Harris-Walz’s reliance on outdated methods. Trump’s success stemmed from leveraging social media, influencers, and AI, while Harris-Walz struggled with traditional tactics. Modern organizations must embrace digital strategies for effective audience engagement and relevancy.
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