Data Privacy

Data Privacydata strategyDigital Strategy

The Golden Era of 1st Party Data: Navigating Regulatory Changes and Harvesting Customer Insights

The digital marketing landscape is shifting from third-party cookies to 1st party data. Stringent regulations are phasing out third-party cookies, prompting businesses to rely on 1st party data for personalized marketing. This data, collected directly from customers, offers enhanced privacy compliance, data quality, personalization, and long-term relationships. Businesses are advised to invest in technology and prioritize transparent, privacy-compliant data practices.

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AI RegulationAI StrategyArtificial IntelligenceData Management PlatformData Privacydata strategyIoTLeadership Lessons

Navigating the Future: Strategies for Thriving in the Age of Disruption

In an age of rapid technological change, businesses face profound transformations driven by digital and social media, AI, big data, and IoT. This revolution offers unprecedented opportunities but also demands strategic adaptation. Successful strategies include digital transformation, data innovation, technology investment, and cultivating organizational agility to navigate and capitalize on the waves of change. In this article we explore strategies on how you can future proof your organization.

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Cloud StrategyData PrivacyDigitalLeadership Lessons

Navigating Economic Crosswinds: A C-Level Analysis of 2023’s Unpredicted Consumer Resilience and 2024’s Foreshadow

The U.S. economy showed resilience in 2023, with consumer spending, backed by wage growth, defying recessionary forecasts. The balance between wages and inflation played a crucial role in sustaining consumer purchasing power. Businesses and policymakers must monitor this balance closely. Retail’s role in driving economic activity was highlighted, and strategic insights for 2024 were outlined, emphasizing technology, workforce, and operational considerations. Labor market dynamics and consumer confidence trends were also discussed, providing business leaders with guidance for strategic planning.

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Artificial IntelligenceCybersecurityData PrivacyDigitalRisk ManagementTechnology

Deepfake Impersonations: Beware the Sound of Fraud!

People are falling for spoofed voice hackers For example, in March 2019, criminals used artificial intelligence-based software to impersonate a chief executive’s voice and demand a fraudulent transfer of €220,000 ($243,000). This scam is sometimes referred to as “vishing,” or voice phishing. In another case, cybercriminals cloned the voice of – See more –

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Data PrivacyDigitalDigital TrendsRisk ManagementTechnology

Leading Innovation with Risk Management

In a world where continuous innovation and business disruption are driving businesses to explore new business models, leverage new technologies, sensors and connected devices it is imperative for companies to leverage the right mode for risk management.

In the past risk management has been an extension of a command and control mindset, but going forward both business and technology leaders realize that security and risk management can be an enabler to future proof their businesses and processes.

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Data PrivacyDigitalDigital ArchitectureDigital TrendsTrending

Digital Transformation in the Pharma Industry

Digitalization has become essential in all areas for pharmaceutical businesses just like every other industry sector to maintain leadership, deliver accurate results, reduce risk and costs and to improve operations. Companies that stay at the forefront of technical advancements are those that continue to pave the way and open up new chances in the healthcare sector. With the rapid pace of innovation and technological advancements, the pharmaceutical industry is set to make significant strides in the coming years.

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Data PrivacyDigitalDigital TrendsTechnologyTrending

Data Deepfake Rachel Maddow perspective

The year 2023 has begun a fundamental shift in the philosophy underlying data privacy laws in the United States, moving towards a broader “rights-based” approach, as exemplified by the European Union’s General Data Protection Regulation (GDPR). Instead of the “harms-prevention-based” approach, where privacy protections sought to prevent or mitigate harms in specific sectors, individuals now have the legal right to control their personal information. California’s lead is being followed by four other states – Colorado, Connecticut, Utah, and Virginia – in enforcing new GDPR-inspired statutes in 2023. More states are expected to follow suit. This shift represents a comprehensive approach to privacy protection, applying to businesses across numerous sectors, in addition to the sector-specific laws that remain in place.

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