Opinion: The high cost of artificial intelligence – Winnipeg Free Press

Winnipeg
4° C, Clear
Full Forecast
© 2025 Winnipeg Free Press
Quick Links
Ways to support us
Replica E-Edition
Business
Arts & Life
Sports
Opinion
Media
Homes
Canstar Community news
About Us
This browser doesn’t support push notifications at the moment. Check browsers features, update your browser or try to use one from the list of recommended to manage your notifications settings:
If you wish to manage your notification settings from this browser you will need to update your browser’s settings for this site. Just click button below and allow notifications for this site
Note Safari 16.4+ working on iOS devices also need this site app to be installed at device’s Home Screen for Push Notifications to work
Notifications are blocked for this site. If you wish to manage your notification settings from this browser you will need to update your browser’s settings. Usually you’d need to click on site options icon to the left of address bar and change notifications preferences/permissions from there
Urgent and important stories

Noteworthy news and features

Advertisement
Learn more about Free Press Advertising solutions
Advertisement
Advertise with us
It never hurts to say thank you — unless, it turns out, you’re talking to a machine.
Read this article for free:

Already have an account? Log in here »
To continue reading, please subscribe:
$1 per week for 24 weeks*
*Billed as $4 plus GST every four weeks. Offer only available to new and qualified returning subscribers. Cancel any time.
To continue reading, please subscribe:
$1 for the first 4 weeks*
No thanks
*$1 will be added to your next bill. After your 4 weeks access is complete your rate will increase by $0.00 a X percent off the regular rate.
It never hurts to say thank you — unless, it turns out, you’re talking to a machine.
Read unlimited articles for free today:

Already have an account? Log in here »
Opinion
It never hurts to say thank you — unless, it turns out, you’re talking to a machine.
Sam Altman, CEO of artificial intelligence company OpenAI, said last week that it is costing his company tens of millions of dollars in energy costs because ChatGPT’s user base is taking up extra processing power by saying “please” and “thank you” to it.
Altman was on the glib side when speaking to online users about the expense, posting on X that the money was “well spent — you never know.”
markus schreiber / The Associated Press files
OpenAI CEO Sam Altman
Those who are worried about a potential future Terminator scenario might agree that it can’t hurt to be nice to artificial intelligence models while we have the chance.
But realistically, Altman’s revelation about what such a simple thing costs, both to his company and the rest of us, should provoke serious thought about the usefulness and practicality of artificial intelligence.
Tech moguls are working hard to sell the public, and world governments, on the many supposed uses of artificial intelligence. And while it hasn’t been entirely without its uses — the UN Environment Programme (UNEP) says it’s being used to, for example, chart methane emissions — it’s more commonly encountered output leaves much to be desired.
Faked photographs sow disinformation in a time where we must sort out truth from fiction more than ever in online spaces. Artists tear their hair out as millions gleefully turn to AI to churn out ripoff “art” at the expense of those whose work was fed into AI’s cavernous maw. Teachers furrow their brows over essays their students didn’t write, evidenced by the tortured language and bizarre non sequiturs only a machine-generated essay can provide.
And now, in a time where wealth inequality and economic hardship are going concerns in the world, one tech CEO admits his AI model is so energy-inefficient that courtesy phrases run up the tab by tens of millions — and says the money is “well spent.”
But money isn’t the only thing AI is costing us.
The UNEP stated in a September 2024 article that AI consumes a great deal of energy, as well as water. They “rely on critical minerals and rare elements, which are often mined unsustainably.” And the server farms which power the learning models are producers of electronic waste.
Something has clearly gone amiss in the world of tech.
Our sci-fi-infused popular culture tends to see tech innovators as people with their eye on the future; people who want to create something which launches us into a future that is as prosperous and comfortable as it is unknown. But that doesn’t seem to be the case in 2025.
During Elections
Get campaign news, insight, analysis and commentary delivered to your inbox during Canada’s 2025 election.
At present, tech moguls like Altman and Tesla CEO Elon Musk have repeatedly bet the future on pet obsessions with artificial intelligence and cryptocurrency — two purely digital products which seem to do nothing better than devour both power and money.
The post-scarcity world of Star Trek feels a long way off indeed.
And if we want to limit the damage of AI, we’ll have to limit its implementation — meaning governments will have to push back on the tech sector’s ability to suck up useful resources in the name of their risky bet.
It’s easy for the wastefulness of AI to slip under the radar amid the myriad other problems with which we are now bombarded. But at some point, hopefully in the very near future, leaders in Canada and abroad will take a hard look at this technology which can be of such questionable utility, yet cost so very much to run.
As we contend with an escalating climate crisis, there will be many difficult choices. But clamping down on the proliferation of extremely inefficient, suboptimal technologies should be an easy one to make.
Advertisement Advertise With Us
Advertisement Advertise With Us
Advertisement
Learn more about Free Press Advertising solutions
LOAD MORE

source
This article was autogenerated from a news feed from CDO TIMES selected high quality news and research sources. There was no editorial review conducted beyond that by CDO TIMES staff. Need help with any of the topics in our articles? Schedule your free CDO TIMES Tech Navigator call today to stay ahead of the curve and gain insider advantages to propel your business!
Continue Your AI Leadership Journey

Turn insight into action with CDO TIMES.

CDO TIMES helps executives move from AI awareness to AI execution through practical frameworks, tools, executive research, and advisory support.

Explore the Frameworks

Continue with Enterprise AI 2030, HI + AI = ECI, AI Governance, and executive playbooks.

Explore Enterprise AI 2030 →

Use the Free Tools

Assess readiness, estimate AI ROI, model AI costs, and prioritize AI initiatives.

Open Executive Tools →

Read the Book

Explore the HI + AI = ECI leadership model in The AI-Ready Leader.

Order The AI-Ready Leader →

Go deeper with CDO TIMES Pro.

Unlock premium research, executive playbooks, templates, advanced tools, and member-only briefings.

Join CDO TIMES Pro

Need executive help?

Explore advisory, workshops, fractional CIO/CDO/CISO/CAIO support, and AI operating model design.

Explore Advisory →

Attend executive events

Join leadership forums, executive dinners, webinars, and strategic AI briefings.

View Events →

Build AI capability

Use CDO TIMES Academy for executive learning, AI leadership development, and implementation training.

Explore Academy →

Leave a Reply